Friday, August 15, 2008
There Is A Bit Of Russian In All Of Us
From Reuters:
MOSCOW (Reuters) - U.S. actor Sylvester Stallone, mighty destroyer of Soviet opponents in the Hollywood "Rambo" and "Rocky" movies, now plans to advertise Russian vodka.
Russian vodka producer Synergy said Friday it had signed a one-year contract with Stallone, who will appear in television and newspaper advertisements for the vodka brand "Russian Ice" from September 1.
Sources valued the deal at $1 million.
Stallone -- whose film character John Rambo killed Soviet troops by the dozen in Afghanistan and whose Rocky Balboa humiliated Soviet boxer Ivan Drago -- will advertise the product under the slogan: "There is a bit of Russian in all of us."
Read more ....
My Comment: There Is A Bit Of Russian In All Of Us .... what a slogan.
Talk about poor timing.
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