Thursday, July 15, 2010

The Pentagon's Media Strategy For Covering The Afghan War

PRESS BRIEFING - Pentagon Press Secretary Geoff Morrell briefs the press at the Pentagon, July 14, 2010, on a range of topics, including the upcoming military exercise between the United States and South Korea. DoD photo by Cherie Cullen

Pentagon Fine-Tunes Media Strategy On Afghan War -- Washington Post

The Pentagon is amping up efforts to explain its war strategy in Afghanistan to an increasingly war-weary public.

The push, which is timed to get ahead of a major review of the policy beginning this December, is outlined in an internal memo by Douglas. B. Wilson, the assistant secretary of defense for public affairs. The new plan is built around a big increase in briefings from field commanders in Afghanistan to the Pentagon press corps, and mirrors the media strategy used when Gen. David H. Petraeus was commanding in Iraq in 2007, said defense officials.

Read more ....

More News On The Pentagon Issuing New Media Guidelines

Pentagon memo outlines how to deal with media on Afghanistan -- CNN
Pentagon PR Strategy: More Briefings, Fewer 'Win' and 'Lose' Phrases for Afghanistan -- The Atlantic
Military moves on press relations -- Stl. Today
Gates Tightens Rules for Military and the Media -- New York Times
Pentagon Issues New Rules for Engaging the Press -- Wall Street Journal
Report: Gates tightens interview rules -- AP
New Pentagon Memo: 'The Department Has Grown Lax in How We Engage With the Media' -- ABC News

My Comment: No one wants to be another General McChrystal.

2 comments:

ADzivo said...

outstanding suit Geoff. Italian made? maybe with Berlusconi sign. Who knows...

WNU Editor said...

Yup .... it definitely is a sharp suit.