Trust in Mass Media Returns to All-Time Low -- Gallop
Six-percentage-point drops in trust among Democrats and Republicans.
WASHINGTON, D.C. -- After registering slightly higher trust last year, Americans' confidence in the media's ability to report "the news fully, accurately, and fairly" has returned to its previous all-time low of 40%. Americans' trust in mass media has generally been edging downward from higher levels in the late 1990s and the early 2000s.
Prior to 2004, Americans placed more trust in mass media than they do now, with slim majorities saying they had a "great deal" or "fair amount" of trust. But over the course of former President George W. Bush's re-election season, the level of trust fell significantly, from 54% in 2003 to 44% in 2004. Although trust levels rebounded to 50% in 2005, they have failed to reach a full majority since.
Americans' trust in the media in recent years has dropped slightly in election years, including 2008, 2010, 2012, and again this year -- only to edge its way back up again in the following odd-numbered years. Although the differences between the drops and the recoveries are not large, they suggest that something about national elections triggers skepticism about the accuracy of the news media's reporting.
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My Comment: Trust in the mass media may be at an all time low .... but 40% still do trust the media .... and that (for a cynic like me) is still a very high number.
1 comment:
A high number?
Like a group of people would not overestimate their own popularity while pummeling some other group's popularity like congress with whom they share power?
The press is called the 4th estate for a reason.
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